JMU Students Wrap Up Another Project with Gemeinschaft Home

An increase in recent media attention, including a feature story on WHSV in November about Gemeinschaft Home, is thanks to the hard work of a dedicated group of university students this past fall. 

Bluestone Communications is a public relations firm comprised of advanced students studying at James Madison University’s School of Communication Studies, under the guidance of Dr. Shana Meganck. Each semester, local businesses and organizations apply and are selected to work with Bluestone Communications on a public relation project that benefits the organization and gives the students valuable real-world experience.

Bluestone Communications spent months working with Gemeinschaft Home staff to develop and execute a plan to increase awareness about Gemeinschaft Home’s local programs and services, including the organization’s plans to develop an aftercare program in early 2024.
The team members created original content, including flyers distributed in strategic locations around town, photographs of program participants and our facilities, a promotional video, and content for our social media platforms.

Gemeinschaft Home staff attended a formal event at JMU in December that showcased all of the Bluestone Communications projects for the Fall 2023 semester.


Faculty Director
Dr. Shana Meganck
James Madison University
School of Communication Studies
Account Manager
Grace-Lauren Richmond
Senior Account Executive
Ellie Johnson
Account Executives and
Account Coordinators
Kathryn Sherrock, Alexa Maksym, Sabrina Smith, Laila Westcott, Georgia Cutrell
Sr. Creative Executive
Mackenzie Van Dam
Creative Coordinators
Megan Cordary, Julia LeFave

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